Amid all the buzz generated by WhatsApp’s announcement in early January about the changes its privacy policy will have, the company decided to create a section explaining in detail what will change in the coming months.
(You May Be Interesting: WhatsApp Reversal: Policy Change Not Happening Feb 8)
Initially, the platform had planned for the update to take effect on February 8, but decided to move the date to within three months so people could read the changes more easily.
For this reason, the company decided to specify what the new business features are and how this will affect its privacy policy.
First, WhatsApp has made it clear again that the changes “will not affect personal messages” and that they will continue with end-to-end encryption, meaning only users can access them.
(Also: What does the change to WhatsApp’s privacy policy mean?)
“The changes are related to the optional features for WhatsApp companies and provide more transparency about how we collect and use data,” the application said.
WhatsApp clarified that the changes “will not affect personal messages.”
What changes
The company belonging to Facebook pointed out that currently 175 million people interact with company or business accounts on a daily basis, so these changes are focused on the new features that businesses are getting within WhatsApp.
In this, the app points out, the way in which users can contact companies is being simplified.
(We recommend reading: India Asks WhatsApp To Revoke New Privacy Policy)
“In order to serve their customers, some businesses need secure web hosting services that Facebook plans to provide. If a company uses this service, we will clearly indicate it in the chat, so you can decide whether you want to chat with it or not, ”he says.
The same, The platform mentions the link that data of this type will have between the other Facebook companies and WhatsApp.
“Often people discover businesses on Facebook or Instagram through advertisements with a button you can click to send them a message on WhatsApp. As with other ads on Facebook, If you choose to click on it, this information can be used to personalize the ads you see on Facebook, ”the platform emphasizes.
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Finally, WhatsApp indicates what the shopping experience will be like within the application, in connection with stores that are already on Facebook and Instagram.
“Some businesses with stores on Facebook or Instagram may also have the store on their WhatsApp business profile. This allows you to see a company’s products on Facebook and Instagram and make the purchase directly on WhatsApp. If you choose to communicate with the stores, We will let you know on WhatsApp how your data is shared with FacebookThe company notes.
If you want to know in detail what changes the policy will have, enter here.
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