“It has been at the bottom of my desk the whole time since the day I bought it,” said the unknown salesman in the press release. “I’ve never thought about it.”
According to the auction company, it is also one of the first copies of the game to be shrink-wrapped instead of with a sticker seal.
This particular version of the game first hit the market in 1986, but Nintendo changed packaging in early 1987 so that only a relatively small number were sold.
“Because the production window for this specimen and similar specimens was so short, finding another specimen of the same production run in similar condition would be like looking for a single drop of water in an ocean,” said Valarie McLeckie, Heritage Auctions director of video games . “Never say never, but chances are you can’t.”
The $ 660,000 price includes the buyer’s bounty and breaks the previous record for a copy of Super Mario Bros. game.