The exclusive Clubhouse audio chat app sweeten the deal makers by offering a direct payment option that allows them to harvest 100% of the rewards.
On a Monday blog post, Clubhouse announced it would happen partner with the start-up of the payment processing Stripe to offer direct payments on the app for the first time to bring the platform into line with its fundamental principlesWe put the makers first.
Our goal is to help creators build community, audience and impact, ”the blog post said. And as Clubhouse continues to grow, it’s important for us to align our business model with that of the creators so they can make money and thrive on the platform. “
While not all creators are eligible for instant payments, Clubhouse says it will start rolling out payments in waves “Starting with a small test group– apparently 100% of those payments actually go to the creators themselves, with Clubhouse refusing to take any of the profits.
The monetization tool is the first built directly into the app’s infrastructure and allows users to tap on the profile of the creator of their choice and choose ‘Send money’ which will trigger a prompt to enter credit or debit card information. Once activated – and after a credit card processing fee has been paid – users can send instant money transfers to the creator of their choice, all of which are processed through Stripe.
G / O Media can receive a commission
The announcement appears to be part of a larger initiative to incentivize would be makers and influencers, which Clubhouse fished for en masse. In March, the platform announced a new accelerator program called “Clubhouse Creator First, “which one would”support and equip 20 creators with the resources they need to bring their ideas and creativity to life, ”said a tweet.
In short, Clubhouse – by invitation only social network that has ingrained strength and exclusivity in its premise – must be populated by chat influencers to thrive, and create an incentive package to keep it users the appAnd W.ith dozens of copycat platforms chewing the bit to steal the bit from Clubhouse, it takes a lot of good tricks to make sure it doesn’t lose valuable talent number of competitors.