Technology companies like Google have been putting their technology in cars for years, but a new partnership marks the first time drivers can drive a real Google-branded car.
Fiat recently unveiled the new special edition of the Fiat 500 “Hey Google” family, which features Google Assistant technology that allows owners to interact with their vehicle remotely and Google logos and design features on both the exterior and interior of the vehicle. cars can carry.
The Italian automaker, owned by Stellantis, announced its partnership with Google on Wednesday with a press release touting its three new special edition Fiat 500s – the Fiat 500, the 500X crossover and the 500L multi-purpose car – as “ true Google technology. meet the coolness. “
The three new special edition ‘Hey Google’ Fiat 500s include the 500X crossover, two-door 500 and 500L MPV.
Source: Fiat
The three cars, which range in size from the two-door, sub-compact Fiat 500 to the four-door SUV 500X, all feature plenty of Google technology.
They have a 7-inch touchscreen on the car’s dashboard that comes with Google Assistant built-in. It allows users to connect to their car’s dashboard through Google’s digital assistant on their smartphones or Google Nest Hub.
Fiat and Google say drivers of the new cars can even communicate with their vehicles remotely.
Wherever you are, even if you are at home on the couch, just say the words ‘Hey Google, ask my Fiat …’ to find out, for example, where the car was parked; how much fuel is available; where is the nearest authorized workshop; How much [miles] we talked about the day, ”said Fiat in its press release.
The company adds that drivers can even ask Google Assistant to ask their car if they’ve thought of closing the car doors or trunk.
Aside from the technical knowledge, the Fiat 500 “Hey Google” cars all have small, round “Hey Google” logos on each side of the vehicle, just in front of the side mirrors, as well as other elements decorated with Google’s logo colors.
The pillars of the cars are “decorated with elements inspired by the colors of Google.”
Source: Fiat
Fiat ‘Hey Google’ cars feature upholstery with designs inspired by Google’s brand colors.
Source: Fiat
The cars also come with a welcome pack that includes a carrying case with the Hey Google logo, a key fob and a Google Nest Hub.
The cars come with welcome packs from Google.
Source: Fiat
The companies add that the new Hey Google Fiat 500s special edition will be “available soon” in 10 European countries, including the UK, France, Spain, Germany, Italy, Austria, Switzerland, Belgium, the Netherlands and Poland.
Google and Fiat did not disclose prices for the new vehicles. A Fiat spokesperson did not immediately respond to Make It’s request to comment on whether the cars would be sold in the US
Google has previously partnered with car companies, such as Ford and General Motors, by putting the tech company’s Android Auto software in cars so that drivers can connect to in-car infotainment screens and even use voice commands to control music, navigation, or other things. to operate the car. accessories when you are in the car.
Apple (which reportedly builds its own car) makes a similar in-car software platform called Apple CarPlay, while Amazon also offers Alexa Auto.
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