The next February 27 Saul Canelo Alvarez is presented again for Avni Yildirim for the WBA Super Middleweight World Titles, CMB Y The Ring Magazine. However, the Mexican made headlines again after being licensed as a boxing promoter in the state Nevada. The Tapatio it seems more and more like it Oscar de la Hoya and Floyd Mayweather.
The born in Guadalajara prepare your return in the best way 2021 after a 2020 that leave him far away from the ensogados, even though he looked Callum Smith. This is because he had a legal scholarship Golden Boy Promotion Y DAZN after, according to him, the contract they signed in 2018 has been breached.
However, this year his big goal is to establish himself as Mexico’s first unified world champion. Anyway, Canelo He doesn’t just think about boxing, but also in business, because today he confirmed with his promoter a very important step in the boxing world.
As reported by various media outlets, the State Athletic Commission from Nevada He unanimously authorized his license as a promoter. “We are honored and grateful that you are looking at Nevada.”, expressed Anthony Marnell, chairman of the committee, as reported by BoxingScene.com.
In this way, the Mexican is authorized to hold boxing nights The Vegas, city in which it has been a protagonist On the other hand, the lawyer of Canelo Promotions, Greg Smith, made it clear that they won’t be putting on shows every weekend, but assured they will be in charge of running the fights of Saul Alvarez. In turn, the first fight he would organize would be against Billy Joe Saunders in the city of Sin in the week of Cinco de Mayo.
What does it mean that Canelo Álvarez is a promoter?
The idea of Canelo licensed gives you the opportunity to negotiate not only which bag is the one that will win for your fight, but also everything related to the card’s organization, investment and profit, i.e. advertising, ticket sales and rights of transfer.
It should be remembered that the same steps that the Mexican is taking at the moment were Oscar de la hoya when he founded Golden Boy Promotion in 2002 and thus promote their competitions. One of the most remembered was the one he did when confronted Floyd Mayweather, who also founded his company and organized his own billboards to defend his own World titles versus Manny Pacquiao, Marcos Maidana, among other things.