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After a very successful collaboration at the end of 2019, BTS has teamed up again with vibrant lifestyle brand Casetify for a new accessory line in honor of the anniversary of “ON”, the second single from “Map of the Soul: 7.”
While the latest BTS Casetify collaboration drew on the scintillating visuals of “Boy With Luv”, the “ON” collection has a darker look and draws on the track’s music video, which reached 1.54 million simultaneous viewers upon release , making it the greatest YouTube premiere of all time. Currently, the video has 234 billion views and the accompanying movie. ‘ON ‘Kinetic Manifesto Film: As before, has reached 330 billion.
The collection includes limited edition BTS phone cases, wireless chargers, AirPod cases, watch bands and more. Army will easily recognize the lyrics “Bring the pain” from “ON”, along with nods to the song’s video clip and the theme of never give up.
Casetify
Casetify
Shop BTS x Casetify Collection here
“We are honored to join BTS for the celebration of their hit,” said Casetify CEO and Co-Founder Wes Ng Rolling stone“We hope the community will enjoy this collection while also finding accessories that represent their passion for self-expression.”
Phone cases retail for $ 40 USD and up, while AirPods cases, Apple Watch bands, and other accessories range from $ 25 to $ 69.
The waiting list for the BTS “ON” collection goes live today at 9:00 PM PST at Casetify.com/BTS and the collection will be available for shopping worldwide starting March 9.