Michael Jordan He is 58 years old and thanks to his vision and that of his advisers, he has not only gone down in history as the best basketball player in the history of the NBA According to many experts and fans, he has also turned his name into a sports brand that remains profitable more than 17 years after his retirement, although his best decision was to invest in an NBA team
In accordance with Forbes, the former star of the Buffalo Bulls has a fortune worth $ 1.6 trillion About 33 billion pesos, who rank him as one of the richest men in the world. In March 2021, it will even be 1001 and continue to generate income, mainly due to the momentum of the Netflix series The last dance about his last season with the Bulls.
He won less in the NBA than through his brands
The great successes in the history of Michael Jordan they went with the money and their investments. His career as a basketball player started in 1984, your Majesty he made 90 million for his salary as an NBA player, most of this was in his later career years when he became the highest paid player, raising $ 30 million
Including the $ 3 million he made at the end of his career with the Wizards, in total Jordan raised more than 93 million for his salary as a player.
The big decision of his life
With the money from the sponsorship and his salary, Michael Jordan decided to become the majority partner of the Charlotte Hornets and 2010When that happened, the franchise’s value was $ 175 million.
Nine years later when Jordan sold a minority stake, the Hornets rose in value and the equipment is currently estimated at $ 1.5 billionAccording to Forbes, that’s where most of their wealth comes from.
Continue with your business agreements
The story with Nike it is the most famous of all. The popcorn firm approached Jordan in 1984 after Adidas refused to have the basketball player. In its portfolio, as the player said in those years, the German brand was looking for players with a height of more than 2 meters (Jordan is 1.98 meters tall). His first contract was for $ 250,000.
Now more than 35 years later, in combination with Nike has the subsidiary Jordan brand which still produces sporting goods and the famous Air Jordans in all possible designs from the retro of the 80s to the last he showed as a player. Plus the new designs and sponsorship of the new figures of the NBA
Only in the last quarter of 2019 did the brand invoice the billion dollars, a large percentage of that money goes into Jordan’s pockets that as if it’s not enough, it’s still attached to it Gatorade, Hanes and Upper Deck (for sports memorabilia and cards) who have remained loyal to him throughout his career.