Apple cuts orders for all iPhones by about 20% compared to its December plans, with the iPhone 12 mini accounting for most of the cut, said Nikkei AsiaIn line with previous reports, the publication claims that demand for the iPhone 12 mini is “much lower than Apple initially expected.”
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The report claims that Apple initially aimed to secure components for up to 96 million iPhones for the first half of 2021, including the full iPhone 12 series and older models such as the iPhone 11 and the iPhone SE, but the company is now apparently targeting the production of about 75 million units during that period. That’s still slightly higher than iPhone shipments in the same period last year, the report adds.
Demand for the iPhone 12 mini was so subdued that Apple even asked some vendors to temporarily stop building components specifically for the 5.4-inch device, said Nikkei AsiaSome components and parts for the iPhone 12 mini have been reassigned to the iPhone 12 Pro and iPhone 12 Pro Max, a source told the publication.
Apple is still believed to see healthy demand for its three higher-end iPhone 12 models, with strong sales of the devices contributing to the record $ 111.4 billion in sales reported in the December quarter.
Although demand for the iPhone 12 mini may be lower than Apple initially expected, this year the company is expected to release a so-called iPhone 13 mini.