Keith Gill – who goes through DeepF —— Value on Reddit and Roaring Kitty on YouTube – says he took a $ 13 million loss on his GameStop bet on Tuesday alone, but he’s still not selling.
He is the man who contributed to GameStop’s epic short press last week that caused shock waves through Wall Street. Through YouTube videos and Reddit posts, Gill attracted an army of day traders who cheered on each other and piled into the physical video game stocks and call options, causing a tremendous brief push when the shares rallied 400% last week alone.
Gill says he has held 50,000 shares of GameStop and 500 call options in the physical video game store since the beginning of 2021. At GameStop’s record high last week, Gill’s total return in the name rose more than 2,000% to a whopping $ 33 million, according to his Reddit posts.
However, the brief press in GameStop started to fade this week, taking a big bite out of Gill’s massive winnings. The trader apparently lost $ 13.6 million on its GameStop stock and calls positions, after losing more than $ 5 million on Monday.
The gaming retailer’s stock fell 60% Tuesday and has lost more than 70% of its value since Friday.
Gill started promoting GameStop on YouTube six months ago, explaining to subscribers how the 100% plus short-term interest in the name could work in their favor. As he has been posting screenshots of his GameStop results on Reddit’s infamous WallStreetBets forum for over a year, in what he calls his “GME YOLO Update (You Only Live Once)”.
The investor owned 10,000 shares of GameStop at the end of 2020 and expanded its share in the new year, according to his reports on Reddit.
Gill’s last seven-hour YouTube livestream on January 22 detailing his GameStop transactions garnered over 650,000 views.
“Cheers everyone,” Gill said in the video to his more than 300,000 subscribers, while conducting a champagne class. “A historic day today, undoubtedly a gigantic day.”
The Wall Street Journal interviewed the 34-year-old investor in a profile last week, revealing his background as a star on the college track and as a former marketer for Massachusetts Mutual Life Insurance.
Gill did not respond to CNBC’s request for comment via Twitter and Reddit.
CNBC’s Jared Young contributed to reporting.
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