The company that produces the program “Is now! announced today the pinnacle of the television space, after three years at Univision Puerto Rico.
The production company, MasterMind Hub, reported that it has ended its business relationship with the station that is broadcast over the WLII signal since yesterday, Friday, January 15.
MasterMind Hub’s contract with Univisión ended on December 31, 2020 and the producers decided not to renew with the new owners, the Liberman Media Group company. The sale of Univision Puerto Rico was announced in August.
“We are extremely grateful to Univision for its confidence in our vision for healthy, entertaining and socially conscious content. We managed to develop a television style that was welcomed by the audience, which immediately expressed loyalty and affection towards us. But given the unrest we have experienced as a country and as a society, we understand that it is time to take a different path. We wish Liberman Media Group and all channel employees the best of luck. Our decision is not due to any inconvenience, on the contrary, we appreciate the respect they have always given us and the positivism and professionalism that characterized our working relationship, ”the production company communicated in written statements.
The production announced the time change at 2 p.m. this week As of Monday, January 18, he suggested he stay on the channel.
The announcement was made via the social network Instagram, but today the program account has been deactivated.
The animators of the space Yizette Cifredo and José Santana, are the founders of the production company and outside of MasterMind Hub’s official statement, they have not shared their new plans due to the cancellation of the television room. Both presenters led the space for three years, along with collaborators Brenda Rivera and makeup artist and actor Bryan Villarini.
Prior to the schedule change, the program had occupied other hours, including 1:00 pm, 3:00 pm and 5:55 pm
Changes at Univision seem to be the course of events before the new administration.
According to a source close to the companies involved in this transaction, with the official transition from Univision PR to TeleOnce, productions that Liberman Media Group already presents on the television stations it owns are expected to be integrated into this channel’s programming. . the United States. This programming is primarily aimed at the Latino audience on the west coast of the United States.
Likewise, it is likely that some of the local productions currently airing will be maintained. To this would be added the production of a news broadcast and a morning program. This explains Telemundo’s move to begin production of the “Morning Show” which was due to premiere on February 15 as a competitive strategy of the time, so far dominated by Wapa TV’s “Noticentro al Amanecer”.
The sale of Univision PR is taking place as the new owners of the Univision network are Searchlight, ForgeLight and Grupo Televisa. Searchlight, in turn, has interests with Hemisphere Media Group, owners of Wapa TV. The Federal Communications Commission demanded that the transaction prevent the accumulation of television stations on the island under the same ownership.
Still, TeleOnce is committed to continuing to broadcast content from the Univision network.
At the television level, Univision still owns the WOLE channels in Mayagüez and WSTE, in Ponce.
Univision kept radio stations WKAQ and KQ105, which have begun to undergo changes from the network’s new owners, such as the departure of Javier Cosme, director of news and content for WKAQ 580; and Carlos González, Program Director for KQ-105.